API AbroadAcademic Programs International is a study abroad agency dedicated to promoting lifelong learning through immersive global education experiences. I created content designed to inform students about the study abroad process, engage them through interactive social media and storytelling, and promote API programs. Content aided in growing brand awareness, driving applications, and positioning API as both a trusted source and thought leader in international education.
Culture Shock Social Campaign
Global Holiday Spotlights
Blog Posts
How to Talk to Your Parents About Study Abroad Series
A series of blog posts advising students on the best way to approach their parents with the study abroad conversation. Covering topics such as the overall conversation, financial considerations, support and safety, and the benefits of study abroad, these blogs drive student engagement, provide practical guidance, and encourage exploration of API programs.
Navigating the Holidays While Abroad
This blog acknowledges and offers guidance on what it’s like to be away from friends and family during the holidays. With students both abroad and at home focused on finals, the post provides practical advice while keeping study abroad top of mind.
